Sports and Entertainment Marketing
Grade Level: High School
Subject: Elective
Type: Premium Electives
In this course, students have the opportunity to explore basic marketing principles and delve deeper into the multibilliondollar sports and entertainment marketing industry. Students learn how professional athletes, sports teams, and well-known entertainers are marketed and how some of them become billionaires as a result. For students who have ever wondered about how things work behind the scenes of a major sporting event, such as the Super Bowl, or even entertained the idea of playing a role in such an event, this course introduces the fundamentals of such a career.
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